PR and Events Coordinator, Nal’ibali Trust, Cape Town

The Nal’ibali Trust is a national reading-for-enjoyment campaign that seeks to spark and sustain a culture of reading, via advocacy, training, partnerships, and high-quality reading material.

The Nal’ibali Trust seeks to hire a PR and Event Coordinator to be based in Mowbray, Cape Town.

Conceptualise an annual PR, media and event strategy for amplifying the Nal’ibali campaign in conjunction with the Senior Communications Officer
Conceptualise, plan, coordinate and execute key flagship events, as well as the accompanying publicity needed to drive these events
Coordinate ongoing media and public relations activities i.e. drafting of press releases, issuing/placing of releases; follow-up of release placement; arranging of media events and PR opportunities linked to the agreed Communications implementation plan, national days, literacy events or literacy/education exposure e.g. World Read Aloud Day
Develop and maintain a comprehensive list of media contacts, particularly for community newspapers and radio stations
Help generate and submit stories to relevant community newspapers showcasing the Nal’ibali network – partners, clubs, and individuals
Coordinate Nal’ibali spokespersons to appear on radio and TV interviews as requests come in, in consultation with the Senior Communications Officer
Coordinate network of community newspapers and radio stations placing/airing Nal’ibali content monthly
Monthly production, coordination, and promotion of case studies/success stories – either through featured spots on the website, press coverage, learning briefs or Facebook posts
Develop and oversee the annual events calendar in conjunction with the Senior Communications Officer
Identify and create speaking and amplification opportunities for key Nal’ibali ambassadors on various platforms, including conferences and workshops
Oversee development (including being able to brief a designer on content and layout), production and distribution of an array of marketing and communications collateral
Report accurately and timeously on campaigns, events and media coverage
Work alongside the digital strategist, digital coordinator and community manager when required

Five to ten years’ public relations and/or marketing experience, preferably gained within an ad agency or nonprofit organisation environment
Relevant degree or diploma in public relations, communications or marketing
Proven ability and experience in event management, from conception to execution
Knowledge and experience of the accompanying public relations functions
Writing skills and the ability to craft a story
Independent, driven and proactive problem solver
Self-starter with a can-do approach to life
The ability to work under pressure
Attention to detail and the ability to multitask
Proficient in Microsoft Office, (Excel and PowerPoint)
Previous NGO experience an advantage
A passion for literacy a distinct advantage
Ability to speak another South African language a distinct advantage

To apply, submit your motivational letter and CV to with your name and surname, position title on the subject line, (e.g. Name Surname: PR & Events Coordinator)